For Information on other DONYS programs:

Domestic and International Travel-Trade Manual
2010/11 Edition, published May 2010

TRAVEL-TRADE MANUAL OVERVIEW
2010/2011 ADVERTISING SPECS AND RATES
ADVERTISING AGREEMENT
LISTINGS

Customer Requirements
The following requirements are based on customer/agency supplying Destinations of New York State all ad copy on electronic disk (Zip, CD or DVD). See accompanying “electronic file specifications” information. If customer/agency cannot supply a disk, customer/agency agrees to contact Destinations of New York State for ad placement options.

Translations:
All ads are translated into creative French, Italian, Japanese, German, Spanish, and Chinese. Translation charges cover all six languages and is not an option. Proper names, addresses, phone/fax numbers, web-site and e-mail are not translated. All language translations will be in black overprint. White lettering (reverse on black), can be translated, but cannot be translated if built into the four-color process system. Block type produced in the four-color process system also cannot be translated.

Color:
Standard process colors are used (cyan, magenta, yellow and black). All Pantone colors should be broken into CMYK and should be made of process color screens. Bleed ads must allow an extra 1/8 of-an-inch on all sides.

Production Specifications:
All advertising materials should be submitted as an Indesign document on disk (CD, or DVD). PDF's are not accepted. Please include a color copy with disk. Please read electronic file specs regarding translation before designing the ad.

Print Production:Six-color sheet fed press
Binding:Saddle stitch
Trim Size:8 1/2” x 11”
Bleed Size:8 3/4” x 11 1/4”
Circulation: 25,500
Spreads:Two-page spread
Other: No coupons in ad will be accepted. We suggest that if using a toll free number in your ad, that you also include a phone number that can be accessed from outside of the United States and include your website address.

Additional Production Charges:
Destinations of New York State requests all ads be submitted on disk in InDesign. Any ads that must be produced in-house, will be subject to typesetting and layout charges and will be charged back to the customer or agency.

Payment and Policy Requirements:
Deadlines: Space & contract:December 18, 2009
Disk: December 31, 2009
Publication Date: May 2010
Payments: invoiced January 2010.
Listings: One complimentary listing per advertising customer (display ad). All others are paid advertising.

Agency Commission:
15% given to accredited ad agencies based on Ad space only. Final disk with color proof supplied, are required from agency to receive commission. Translation fees are non-commissionable. 2% per month charged on ALL accounts over 30 days. No agency commission allowed on invoices outstanding 45 days or more.

Agreement Conditions:

  • Advertiser agrees to supply ads in Indesign or contact Destinations of New York State for other options.
  • If for any reason outside of its control, Destinations of New York State decides that the magazine cannot be realized, in part or in total, to the benefit of the advertiser, the company could cancel this contract by advising the advertiser by notice and giving a credit.
  • Destinations is not liable for refusal or failure to publish any advertising. Claims or legal action against Destinations arising from any advertising, is the sole responsibility of the advertiser and/or his/her agency. Cancellation not accepted after November 1st, 2009.
  • Advertiser hereby authorizes to publish this advertisement in Destinations of New York State to occupy the space described in this agreement for which advertiser agrees to pay to the order of Destinations of New York State.

Mailing Address:
Destinations of New York State
P.O. Box 10
Saugerties, NY 12477
(845) 246-8733
FAX (845) 246-1913
E-mail: info@donys.com

Shipping Address:
Destinations of New York State
19 West Bridge Street
Saugerties, NY 12477
(845) 246-8733
FAX (845) 246-1913

TRAVEL-TRADE MANUAL OVERVIEW
2010/2011 ADVERTISING SPECS AND RATES
ADVERTISING AGREEMENT
LISTINGS